How to Use Instagram Carousel Posts for Your Business
Social media is a powerful tool that businesses worldwide are using to promote sales and
growth of their companies. PRDA shows that there are so many ways that one can use social
media sites, such as Instagram, to reach your sales goals amongst other things. Recently
Instagram launched a new carousel feature, where you can post more videos or photos in a
single post. Many businesses have already discovered how to use this to market their
products and services but if you haven’t gotten on board with this, no worries as there is still
time to learn.
Promote a New Line of Products
Initially, you could only post a single photo when promoting a product or service that you’re
offering which made it difficult to advertise a whole line. However, the new carousel feature
allows you to post several photos under one post which makes it easier for your customers to
view all the products that you’re offering without having to go back and forth. Using this
when introducing a line is perfect since you expose a potential buyer to all that is new within
Instagram videos can only be about one minute long, which used to make it difficult to get
your message across. This is not the case anymore, as now you can post several one minute
videos in a single post to advertise a product or a promotion that you are having.
Share Event and Customer Photos
Social media sites are not only great for making your customers aware of what you have to
offer, but they are also perfect for allowing you to share with your clients and show them
what the business is involved in. this helps in creating a better relationship with customers,
and that is why it is encouraged through carousel postings. You can post photos of customers
who have bought your goods or even events that you have been involved in.
Instagram offers businesses the chance to pay to advertise their products, and with the help of
carousel posts, you can make such adverts with several photos and videos that will show
potential clients more of what you offer. This is a great way to drive traffic toward your
Instagram page which can mean more sales if your target market is reached.
Building a Brand
Customers want to see more about your business, it’s mission and things it is involved with--
think behind the scenes stuff. Carousel postings help to build a sense of trust with clients who
are able to relate to the business, which is always good for getting more work and sales.
If you are looking for professional assistance then PRDA is here to help you make the smart
online marketing selections. PRDA is a prominent, well-known social media management
agency that is valued by its clients because of its successful, well-organized services such as
branded content, SEM, reputation management, digital strategy, eCRM and much more. Get
in touch with us today!
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