Intensive 2-Day Digital Workshop with Douglas White and Siemens Asia-based Marketing Teams
Douglas White, PRDA Founder and Business Director, recently held an intensive 2 day
digital workshop for Siemens marketing and communications teams from Malaysia, Vietnam,
Thailand, Singapore, and Indonesia. Specifically requested by Siemens, the digital marketing
workshop was designed to be a hands-on course following time-tested PRDA social media
methodology-- offering practical techniques and tools that will enable the attendees to
develop a comprehensive social media strategy aligned with the latest social media landscape.
This methodology was designed by Douglas White, regional social media expert with more
than 20 years’ marketing experience, and has proven effective over the last 10+ years for our
clients. PRDA was founded to provide a complete solution for Social Media Management
and delivers social media success for our clients in English, Traditional Chinese and
Simplified Chinese (Mandarin).
Over the last 3 years, there have been more than 400 people trained in Douglas White’s
methodology at workshops hosted across Asia. Interactive, hands-on activities include
exercises that help you to gain insight into your social media pages, as well as your
competitors-- enabling you to see how to make both easy and more time-intensive
improvements to your social media platforms and how to leverage social media content to
your best advantage. There are also in-depth demonstrations of practical social tools that will
help you to connect with your followers (potential customers) by monitoring online
conversations and real-time mentions using Fanpage Karma, Hootsuite and other tools.
LinkedIn. By attending you’ll be able to gain insights into the latest trends and consumer
behaviour of social media users throughout Asia, along with learning key functions of
different social platforms, search engine optimisation (SEO), tips on navigating Facebook’s
continually evolving algorithms and much much more. You’ll walk away with tailored and
applicable feedback specifically for your corporation, small business or startup, through
hands-on exercises and group discussions.
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