PRDA, and our Founder and Business Director Douglas White, are proud to support the hugely successful 2018 Light Up the Night Gala hosted by AIDS Concern once again! This year the Gala sold out every seat at The Langham in Tsim Sha Tsui with over 280 guests attending-- and with their generous support, raising 1.1 million $HKD! This is a huge contribution to support their work on local HIV education, testing and care. PRDA was proud to both sponsor a person to attend the Gala, as well as donate one custom-made bespoke suit valued up to $6500 HKD from our client La Elite Fashions for the silent auction.
We are proud to support this amazing organization and applaud their hard work toward achieving TRIPLE ZERO, to stop the spread of HIV/AIDS and eliminate stigma for people living with HIV. Earning TRIPLE ZERO status means that we have achieved the ultimate victory of ZERO new HIV infections, ZERO stigma for people with HIV and ZERO AIDS deaths.
The Gala was a resounding success, much fun was had by all 280 plus guests! The night’s fabulous events included a cocktail reception, followed by an exclusive 5-course dinner hosted by The Langham and fabulous performances by VoSSa and Unsung Heroes.
Finishing out the evening, fundraising efforts were achieved with a Silent Auction and a fun time had by all at the Live Auction followed by a Video and Pledge After Party at The Langham’s Bostonian.
If you would like to see more photos from the event, please click here to view the Facebook Album.
PRDA is Asia’s leading social media agency, our Founder and Business Director Douglas White’s proven social media methodology has been introduced to over 90 companies, including training over 600 professionals in various industries. PRDA offers a full Digital Transformation for your business, with our experts ready to extend your social media reach and engagement. Contact us today to learn how we can help your company thrive!
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